Luxury, premium and lifestyle brands sourced directly from US outlet warehouses — with exclusive China authorization for six American labels.
Through Premium Outlets, COOLUX is the sole official authorised party in China for these six brands.
90 international brands sourced through our outlet warehouses — click "Official Website" on any card to visit the brand's official site.
We place outlet and licensed brands into shopping centres — solving tenant mix problems and lifting the brand level of a project.
Location, catchment, existing tenant mix and positioning are reviewed.
A brand package is proposed from the licensed and wholesale portfolio.
Rent, fit-out contribution and opening schedule are negotiated.
Design, fixtures, first stock and staffing are delivered by COOLUX.
